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Podcast 101

Resources and articles all about podcasting, podcast advertising, host-read ads, and more! If you have a burning question about podcasts, we answer them here.

headshot of actor connor ratliff with his face in his hands on a teal background surrounded by book and conversation emoji
Podcast 101

Podcast Ads 101: How to Read a Great Host-Read Ad (Part II)

Get top tips for recording a memorable host-read ad from special guest and award-winning podcaster Connor Ratliff.

  • Connie Chen
Connie Chen Aug 16, 2022 • 5 min read
man wearing headphones smiling in front of a podcast mic with the words podcast ads 101 to his left
Podcast 101

Podcast Ads 101: How to Read a Great Host-Read Ad (Part I)

Reading a host-read ad that both feels authentic and captures a brand’s essence is a skill. We show you how to master it.

  • Connie Chen
Connie Chen Aug 11, 2022 • 4 min read
the gumball marketing playbook text on dark blue background and light blue sticker in right upper corner that says sneak peek
Podcast 101

Gumball’s Ultimate Guide to Promoting Your Podcast

So you want to get your podcast in front of more listeners. We share our top 5 tips and strategies from The Gumball Marketing Playbook to help your podcast stand out!

  • Kayla Moriarty
Kayla Moriarty Aug 4, 2022 • 3 min read
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